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plz. tell me difference between vision & mission with examples. as i m hr manager of an automation company i need to decide it. plz. help me.
can contact me on 09899622895 or
Vijaishree Srivastava

From India, Calcutta
Vision is a long term goal or objectives of a company framed with an intention of serving better in futute. The period may be from 20-25years
Whereas Mission is a short term objectives set with a peroid of 4-5years.
Mission is decided most probably on the Vision the company wants to move in future.

From India, Pune
Dear All Members,

Need of a vision that will take us to the next level. Almost all successful individuals and organizations have a powerful and inspiring vision. A positive meaningful vision of the future, supported by compelling goals, provides purpose and direction in the present.

Tom Peters brought Stew Leonard's, the world's largest dairy store, to prominence in his best-selling book "In Search of Excellence". In front of this massive store sits a six-ton rock, and carved into this rock is the Stew Leonard's company vision:

Rule No.1: The customer is always right!

Rule No.2: If the customer is ever wrong, reread Rule No.1

What a vision statement! There are others with similar rules, but what they usually mean is that the customer is right when it's convenient to have the customer be right. Not so with Stew Leonard's. The customer is always right, even when it's extremely inconvenient. And, it is that vision that permits employees to do whatever it takes to make the customer happy, even if it might mean a short-term loss.

With the vision clearly defined for an organization, the need for a path to follow arises. The path that describes key elements of why the organization exists or more clearly - what it does, with and for whom the organization does it. It provides focus, inspiration and criteria to evaluate strategic choices. The mission statement should be a concise statement of business strategy and developed from the customer's perspective and it should fit with the vision for the business.

The mission should answer three questions:

1. What do we do?

Not in terms of what is physically delivered to them, but the psychological needs that are fulfilled by using our products

2. How do we do it?

Captures the technical aspects of the business - from production to delivery

3. For whom do we do it?

Identifying the target customers: Not everyone is a potential customer, both demographic and geographic limitations exist

In short, mission conveys a fundamental sense of purpose that tells why we exist. It is a succinct representation of the enterprise's purpose for existence. For example, take two airline services with different missions. First’s mission is to transport people from point A to point B. The second’s mission is to entertain people at 25,000 feet. There is no right or wrong here. The difference lies in the focus of the organization. While the first one sees their purpose as providing efficient transportation, the later seeks to make flying an experience. Mission is an organization’s vision translated into workable terms. Infosys’s, one of the biggest Indian IT giants of the world, mission is "To achieve our objectives in an environment of fairness, honesty, and courtesy towards our clients, employees, vendors and society at large."

Just as a successful coach has a vision for putting a team together and game plans for successful execution; vision and mission provide direction for a organization, without which it is difficult to develop a cohesive plan. In turn, this allows the organization to pursue activities that lead the organization forward and avoid devoting resources to activities that do not.

From India, New Delhi
Hi
I dont agree with my friend ankdev
Mission is the reason for your existence,the purpose of your business/life
Vision supports your Mission
Vision is the direction. What you want to achieve in future. Vision period may vary from 3 to 25 years.
Below examples explain this better
Mission of my life is to Serve physically challenged people.
My Vision is to start a institute for Physically challenged people by 2010.
that is how Vision supports your Mission !!!!
Hope this helps
PR

From Singapore, Singapore
in simple terms
vision: where u want to see urself after 20 years. that means what do u want to achieve.
mission: how could u achieve that. that what strategies u will use to achieve that.
for example:
i want to be a topper of my institute, this is my vision.
i have to get atleast 80% marks in all the semester. it is my mission to achieve that vision

From India, Faridabad
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