Once upon a time, there was a railroad express clerk

in Minnesota. He was a nice young man to work every day,

doing his job. One day, he received a large box of watches

that were to go to the local jeweler. However, the jeweler did

not want them. The young express clerk contacted the distributor

who had sent the watches in the first place, but he did not want

them back because the return postage was too expensive.

The railroad clerk had a problem. What was he going to do

with the box of watches? An idea dawned on him, and he devised

a creative solution by drawing pictures of the watches, adding

written descriptions of them, and putting together a small catalog

of watches. He then sent the catalog to other railroad clerks. In

just a few weeks, they bought all the watches he had. His catalog

plan was so successful that he ordered more watches and enlarged

the catalog.

The clerk's name? Sear. His catalog? Sears, Roebuck, and

Company. Sears turned his problem into opportunity and became

one of the most successful men in America.

From India, New Delhi
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